GEO AUDIT
GEO AUDIT:
UNDERSTAND YOUR
GENERATIVE SEARCH
VISIBILITY.
Assess how your business appears across generative search platforms and AI powered search experiences. A GEO Audit identifies where your brand is visible, where it is missing and what may be limiting your presence across generative search.
Understand how your content, entities, authority and website signals influence how your business is represented in generative search.
A GEO Audit examines your visibility across generative search experiences, including AI powered search results, generated recommendations, citations and brand representation.
WHAT WE ANALYSE
QUICK SUMMARY
A GEO Audit assesses how your business is discovered, understood, cited and represented across generative search experiences. It examines your content, entities, authority, brand mentions, citations, platform presence and other signals that may influence how AI powered search experiences represent your business.
GEO AUDIT ANALYSIS
WHAT A GEO AUDIT ANALYSES
A GEO Audit examines the signals that can influence how your business is discovered, understood, cited and represented across generative search experiences.
GENERATIVE SEARCH PRESENCE
ChatGPT Visibility
We evaluate how accurately ChatGPT understands and represents your business across relevant generative search experiences.
Perplexity Visibility
We assess your presence across Perplexity responses, references, and citation opportunities.
Google Gemini Visibility
We review how your business is understood and represented within Google Gemini experiences.
Google AI Overview Visibility
We analyse your opportunity to appear within Google's AI generated search summaries and related generative search experiences.
ENTITY & AUTHORITY
Entity & AI Authority
We assess whether your business is recognised as a distinct and trustworthy entity through authority signals, third party references, and broader online recognition.
Knowledge Graph Presence
We review how clearly search engines and AI systems understand and connect your business entity across relevant sources.
E-E-A-T & Trust Signals
We assess Experience, Expertise, Authoritativeness, and Trust signals influencing AI recommendations. See Google's guidance on E-E-A-T for additional context.
Brand Mentions & Citations
We review where your brand is mentioned and cited online and whether those references support stronger generative search visibility.
CONTENT & SEMANTIC SIGNALS
Content Quality & Depth
We evaluate whether your content demonstrates expertise, accuracy, depth, usefulness, and sufficient context for generative search systems.
Semantic Relevance
We analyse whether your content aligns with the topics, concepts, entities, and meanings AI systems associate with your industry.
Structured Data
We review schema implementation and structured signals that help search engines and AI systems understand your website and its content.
BRAND & MARKET VISIBILITY
LinkedIn Visibility
We review relevant LinkedIn presence and professional brand signals that may contribute to broader entity recognition and generative search visibility.
Local AI Visibility
We assess how your business may be represented within AI powered local discovery, recommendations, and location based search experiences.
Competitor GEO Analysis
We compare your generative search presence with relevant competitors to identify visibility differences, opportunities, and gaps.
OPPORTUNITY & PLATFORM ANALYSIS
AI Visibility Gaps
We identify missed opportunities and weaknesses that may be limiting stronger visibility across generative search experiences.
AI Platform Assessment
We assess relevant generative AI platforms and search environments to identify where your business is visible, absent, or inconsistently represented.
WHAT YOU'LL RECEIVE
A PROFESSIONAL GEO AUDIT REPORT
BUILT FOR ACTION
Your GEO Audit report brings together generative search findings, visibility gaps, entity signals, content opportunities, platform observations and prioritised recommendations.
Executive Summary
A complete overview of your GEO Audit findings, generative search visibility, key gaps, and strategic opportunities identified.
GEO Visibility Assessment
An assessment of your current visibility across relevant generative AI platforms and AI powered search experiences.
Priority Findings
The most important GEO improvements identified and prioritised by visibility impact, opportunity, and strategic importance.
Competitor GEO Analysis
A comparison of how relevant competitors appear across generative search environments and where visibility gaps and opportunities exist.
AI Platform Assessment
An assessment of relevant visibility across ChatGPT, Perplexity, Google Gemini, Claude, Google AI Overviews, and other applicable generative search environments.
Entity Authority Report
An assessment of how clearly AI systems can understand, recognise, connect, and evaluate your business entity.
Schema & Structured Data Review
A technical review of structured data signals supporting search engine and AI understanding of your website and its content.
E-E-A-T Signal Assessment
An evaluation of Experience, Expertise, Authoritativeness, and Trust signals that may influence how AI systems represent your business.
Content Improvement Roadmap
A strategic content roadmap identifying opportunities to strengthen relevance, authority, usefulness, and generative search visibility.
90 Day Action Plan
A practical implementation roadmap outlining prioritised actions for strengthening your generative search visibility over the first 90 days.
Recommended Next Steps
Clear recommendations to guide the next stage of your generative search visibility improvements.
Professional PDF Report
A detailed GEO Audit report bringing together findings, visibility gaps, opportunities, and prioritised recommendations in a professional PDF.
GEO & AEO
HOW GEO DIFFERS FROM AEO
GEO and AEO overlap, but they are not identical. An AEO Audit focuses on how effectively a business can be understood and surfaced within answer engine experiences. A GEO Audit takes a broader view of generative search visibility, including brand representation, entity signals, citations, content, authority, platform presence, and competitive visibility.
AEO AUDIT
Answer Engine Visibility
Examines how effectively your business can be understood and surfaced within answer engine experiences, including the signals that support direct answers and useful AI generated responses.
Explore AEO AuditGEO AUDIT
Generative Search Visibility
Examines how your business is represented across generative search environments, including entities, citations, brand representation, content, authority, platform presence, and competitive visibility.
You Are HereLooking At Broader Visibility?
A Visibility Audit takes a broader view of digital discovery, helping identify where your business is visible and where wider search visibility gaps exist.
GEO Audit FAQs
READY FOR GENERATIVE SEARCH
UNDERSTAND YOUR GENERATIVE
SEARCH VISIBILITY.
Identify how your business is represented across generative search, where visibility gaps exist and what you can do to strengthen your presence.
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